Featured Case Studies

Goals for iPhone Reality Longitudinal Study

This longitudinal study of iPhone owners has already generated interesting information. We are still accepting a few sponsors for this study.

Woman gesturing during interview.

Watch select highlights from our ethnographic road trip in 2006 called “Pulse Of America”. Media bins from this study are still available for purchase.

Custom Studies

On-Site designs custom ethnographic studies that can be as small as a few interviews for a new business pitch, or as large as 50 observations as part of an ethnographic learning journey. We are known for our ability to capture consumer reality in homes as well as in stores, during the purchase process.

We are happy to provide new clients with access to our non-proprietary past work in their category with our search function, or we will conduct a few pro bono interviews to demonstrate our capabilities.

Some of the studies we have conducted in the past include the following brands:

  • Clairol
  • Cuisinart
  • GM
  • Goodwrench Service Plus
  • L'Oreal
  • Lawry's
  • Long John Silver's
  • Navy
  • Nestle
  • OnStar
  • Pier 1 Imports
  • ShopKo
  • Uncle Ben's

Contact us about conducting a quantitative ethnographic study customized to your industry or product.